Wilsonwest Way

When I read LinkedIn's #IfIwere22 posts, I was inspired to share my thoughts as the number 22 has a special meaning for my family. Those who know me well often hear me say that my firm Wilsonwest is as old as my son Charlie as I...

02 June, 2015 /

Is corporate social responsibility a line item in your corporate event marketing budget? Or is it an afterthought? Companies that incorporate social impact as an integral part of their business strategy build stronger brands, attract more committed employees and develop deeper connections with customers. It's smart business.  These...

21 May, 2015 /

The next time you visit a museum, pay close attention to how the environment has been designed to shape your experience and behavior. So says Jeff Hurt, meetings guru and expert on audience engagement for conferences and events. I recently heard him speak recently and will...

22 April, 2015 /

You’ve just been tasked with hosting or managing your firm’s annual partner meeting. Your team has settled on some dates and it's time to select a hotel and book the golf. That’s it. “Golf? Why golf,” you wonder. “Less than a dozen guests played golf last year....

01 April, 2015 /

Spring has sprung here in San Francisco, albeit a few weeks on the early side. Regardless, this means that the first pitch of baseball season is not far away: 20 days and counting. We typically work with AT&T Park (home of the World Champion San Francisco...

18 March, 2015 /

This is what we work for here at Wilsonwest: notes like this from our customers...

04 March, 2015 /

I have found this short list of tips to be very helpful when establishing and accomplishing goals each year. These guidelines are also relevant for defining meeting and event frameworks and goals. I start by asking: what will make the most difference to the company's...

14 January, 2015 /
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