Social Impact

Is corporate social responsibility a line item in your corporate event marketing budget? Or is it an afterthought? Companies that incorporate social impact as an integral part of their business strategy build stronger brands, attract more committed employees and develop deeper connections with customers. It's smart business.  These...

21 May, 2015 /

Baked into our values here at Wilsonwest is the strong belief that companies which incorporate social impact as part of their business strategy (not as a separate department or initiative) will build a stronger brand, attract more committed employees, and develop stronger partnerships with customers. This...

26 November, 2013 /

Every event marketing agency seems to have an instinctive understanding of the importance of corporate social responsibility. But how can you incorporate it into your next event—and, for that matter, every event that follows? Some would say it’s enough to donate the leftover flowers from your...

01 October, 2013 /

For corporate social responsibility (CSR) to be successful, it needs to be strategic. [Tweet this!] Companies that incorporate social impact as an integral part of their business strategy build stronger brands, attract more committed employees and develop more durable connections with customers. And as corporate event...

03 June, 2013 /

The big guys use this language: Corporate Social Responsibility. A commitment to behave ethically and contribute to economic development while improving the quality of life of our workforce and their families as well as the local community at large. The little guys (like us) call it Giving Back. Wilsonwest...

19 November, 2010 /

The Fruits: This Summer, the Wilsonwest team worked to launch a music program at Gateway High School: a distinguished San Francisco public charter school. Through community outreach, we outfitted the music room with drums, keyboards, a guitar, a sound system, music stands, and more. During a...

30 October, 2009 /

We have been making great strides on the Green Events Front over the past year and are excited to be founding members of the Northern California Chapter of the Green Meetings Industry Council. Oracle is clearly a thought leader in this arena as is evidenced through...

16 October, 2009 /

Green is everywhere these days, especially on this coast. When we started down the path of greening our events, we were quickly overwhelmed by the amount of information and no clear, trusted path to "green-ness." We decided early-on that our commitment would be to learn...

28 April, 2009 /