An Invitation to Design: Tips on Working with a Graphic Designer

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An Invitation to Design: Tips on Working with a Graphic Designer

Designing the invitation is an exciting and creative aspect of planning an event. By hiring a graphic designer, you open the door to fresh visual ideas, innovative paper selections, and a professionally finished piece. Customized invitations set a unique tone for any social or business occasion; their individuality and style tell guests far more than where to go and when to arrive. A well-designed invitation provides guests a tantalizing peek into the festivities that lie ahead.

Before engaging a design partner – be prepared to discuss the following:
  • What is the purpose of your event?
  • Who will attend your event and how many people will you be inviting?
  • What is the tone of the event (serious, playful, celebratory, etc)
  • What is the main feeling you want to convey?
  • What makes the event special or different from other events like it?
  • What materials will you need printed?
  • What are your budgets for design and printing?
  • When are the printed pieces due?

MOST IMPORTANT: It’s good to know what you’re looking for, but also be sure to bring and open mind – clients who “know exactly what they want” cut themselves off from creative solutions that a graphic designer might suggest.

And remember, good design takes time! Begin this process at least 12-16 weeks prior to your event to allow for optimum results.

We invite you to take a look a couple of our most valued partners in this field, Molly McCoy and Trigger.

Cindy Wilson

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